

Managing Director, ZAI Design Hive; associated with Cebu design and product development initiatives.
Butch Carungay is a Cebu-based design and product development leader whose work sits at the intersection of creative execution and scalable production. He brings a “make it real” lens that helps translate design intent into manufacturable outputs—bridging creativity, process discipline, and production readiness.
In CIIS 2026, he contributes to the manufacturing conversation by focusing on the execution layer—what scaling looks like when Cebu moves from prototypes and small runs into repeatable, export-ready production.
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zaidesignhive.com
How to make products manufacturable and scalable.
Processes that reduce quality drift when production expands.
How design, packaging, specs, and consistency support export markets.
Where Cebu can compete in design-led manufacturing value chains.
For investors seeking clarity, confidence, and competitive advantage, Ruben Licera offers: